Business in Nigeria - 8 Hot and Untapped Ideas

business


In the old days, things were much in different hooks, business in Nigeria wasn't, therefore, the way it is now.

Right?

You should once be taught of that, the competition wasn't plenteous, just a few entrepreneurs and sales became their end product.

But things gradually change over time and the reason for these changes Is because of technology and exposure.

Technology is the reason that people feel they can drive more online purchases into their sales funnel.

It's also the reason that they can boost more brand awareness and conversion for their business.

Well, everything, it's just technology.

And, in the meantime, can you ask yourself what have you done with this technology?

Have you, therefore, emerge the business opportunities in Nigeria?

If No, what do you think you can do?

And what business idea have you gotten, still?

Whether you can just try to step out from there.

To see the more reasons to equip yourself in order to better start a profitable business in Nigeria.

What do you think?

See this, if the number of smartphone users predicted to grow to more than 100 million in Nigeria by 2025.

With the further suggestion that the Nigerian population will grow more than the American population by 2025.

Then, it shows there is a lot to do to stand out with your business before then.

So, what are these things?

....You need to adopt the technology.

....You need to create untapped ideas that will grow your business.

In other words, you need to create value for every buyer's journey.

If you can do this, chances are that you'll succeed as a business.

For this reason, I've got you some extremely lucrative opportunities that will help your business grow in Nigeria.

Latest, untapped, and lucrative business ideas in Nigeria:

  1. Build your business on opportunities
  2. Don't stick your service rendering using a single plan
  3. Leverage digital marketing
  4. Know your buyers need
  5. Build on qualified leads
  6. Build fans for your business
  7. Show your unique selling point
  8. Stay more than your product.

1. Build your business on opportunities


Do you remember zoom, a rejected and not attention-grabbing app?

Why is it that people now use it for meetings, interviews, weddings, and more.


Image credit: bbc

One time not blowing minded app but now as become one.

It's just crazy, I mean just think of the bunches of money that zoom app would have made during this pandemic period.

It's just going to be a crazy figure, it's just so sure.

But wait, what makes that happen?

....it's just simple, and that's opportunities.

Recently, I had a conversation with one of my sisters and she told me that.

If that we can be opened to opportunities ahead, in fact, this pandemic period would have made some people millionaires.

And their names, by now would have spread all over the world and businesses would have come short of financial supply.

Well, she's right.

Just think about it.

For example, let's say you put your business on the SWOT Analysis scale.

I mean.....Strengths, Weaknesses, Opportunities, and Threats.

Tell me, what exactly would you have minded more?

I believe that your strength won't necessarily mean anything to you.

If truly you want your business to grow.

Your fantasy should be pocket into your WOT analysis, this time.

I mean, there's every possibility you can turn your weaknesses into your opportunities.

In other words, as well,  turn your threats into opportunities.

So, how can you do this?

First, you have to think about things your competitors aren't paying a close tab to.

For example, if you're into the restaurant business in Nigeria, you can easily try to make things softer for yourself.

By trying to lay more hands-on a delivery food business.

Holding tight to your customer's contact, and deliver those foods right away in their front doorstep.

It's just simple.

Instead, for you to be affected by the social distancing stuff.

You can still, at least assure you can sell out more.

And that's important.

2. Don't stick your service rendering using a single plan


Many entrepreneurs likely are a victim of this.

Unfortunately, they are likely tied not extending their plans into the future trends.

For instance, before this coronavirus issue tends to change most business owners initiation into online marketing.

Before then, they knew about it but they felt it wasn't necessary.

But now that the world economy has changed.

Believe me, how to start a business online in Nigeria.

...How to make money online in Nigeria became one of the most searched queries on Google.

Why?

It's because, the world economy sucks, big brands can't meet up anymore.

Now, some employees are sacked, small businesses were shut, just because they can't compete anymore with the recession.

In fact, managers have turned their cars into Uber transport, just for the reason to survive.

Everyone taught things about life will become even sweeter.

We don't often think of the days of circumstances and challenges.

We just believe everything is all well.

See, that's the real challenge in doing business.

It means if you don't have a top idea and plan to level up your business in any realm of circumstances.

The big hit is that you ain't just going to stand firm.

It's that clear?

Even, in essence, the export business in Nigeria was hit badly more.

In other words, the importation business in Nigeria can't even compete.

Just to recap you, the world is struggling.

3 leverage digital marketing(latest opportunity)

For sure, big brands like Twitter, Google, Glo, and more.

In anyways didn't feel much of the recession.

In fact, Twitter CEO made known why his employees will start working from home by next year.

It just shows that we're in the world of remote sensing.

That whatever you need to go ahead to do is to press the remote button.

And that's all.

Businesses in Nigeria need to realize this and stick to the horn of the power of social media marketing, search engine optimization, and copywriting.

In fact, it's just to advance your business strategy and business plan.

For example, if you into fashion design business in Nigeria.

Facebook introduces a new platform that you can use to attract, engage, and delight your customers more.

And this feature is called the Facebook shop.

It helps you to create a new unique journey for your buyers.

And that's the power of social media.

4 know your buyers need


If you are starting a bakery business, it's so sure that it is daily consumption stuff.

Everyone, therefore, has a higher tendency of consuming it.

It's fine.

But also that might happens that not every demographic like bread.

Neither cake, as well.

In other words, yet many are still interested in both products.

Now, the question is, who's your target audience?

For one, when you know who your target audience is, you will know what their needs are.

5. Build on qualified leads


This process, it's just the latest business idea in Nigeria.

It's just simple, you already have your ideal customer profile.

So, take some looks into those contacts and be sure you build context around them.

First, use an inbound marketing campaign to gain them into subscribing to your newsletter.

Afterward, use marketing automation to nurture them into qualified leads.

However, try to educate, inspire, and delight them to know why they should buy.

Not you trying to enforce them to buy.

But try to show value and they will become loyal customers of your business.

6. Build fans for your business


This guide will tell you how to use fandom to build employees to become fans of your business.

Entrepreneurship in Nigeria, however, lies in the concept of turning a customer who isn't a fan to become a fan.

Believe me, now, a customer who isn't your fan isn't your customer.

And that's the reason that if you don't have them for fans they can do more damages than the help they ever provided.

That's the reason you need to build fanocracy around your customers.

7 Show your unique selling point


If your business products are common, do you have to join them doing the same thing?

That's the reason that you need to churn out your unique selling point and make it obvious to those that are your prospects.

It's just clear?

If your unique selling point is having the best customer relationship and user experience out there.

Then you will want to use it for the best result in acquiring more of those prospects and retaining them to become loyal customers.

8. Stay more than your product.


I bet you, this online business in Nigeria will grow you for profound knowledge.

Better still, you need to show who you are as a business, not what you are.

For that reason, you'll need to show your business in person.

By creating a hang out event for your customers, it's just another way of doing social listening.

Because it helps you read the mind of your customers.

Conclusion


Throw up the letter and use that to think critically about how to make your business grow in Nigeria.

If you are too stingy to spend, the bad knock is that your competitors are going to outshine you and that you won't have the chance to compete anymore.

It's just simple, you won't just grow your sales funnel.

So, over to you, how do you want to start a business in Nigeria?



I'm Destined boy, a certified digital and inbound marketer.

































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