Basic SEO Strategy For Blogspot(The New Checklist 2020)

Basic SEO Strategy For Blogspot(The New Checklist 2020)

In this guide, you’ll learn the basic SEO knowledge that’s needed to rank as a beginner or expert using blogspot.

This is not the technical SEO basics but the beginner guide to blogging for SEO.

And this basic SEO checklist will teach you what exactly that’s needed to rank high in Google.

Now, what do you think happens when I published an article?

Probably it got indexed and rank fast like the way this article below does.

In fact, rank for different search terms and What did you think of that?

……Basic SEO checklist.

I’ll likely point out a simple definition of basic SEO before I get started with the whole thing.

• What’s Basic SEO?

Basic SEO is just a simple trick implemented that act as fundamental of On-page SEO techniques.

This means you must fulfill the in-line strategy that makes a blogspot blog ranks.

I guess that should be clear enough.

For example, let’s say I want to undergo a shopping journey.

First, I leverage the thinking stage, that’s how to go about the shopping journey.

Then, the care stage, this means I sort for the query that resonates perfectly with the search intent.

Now, the Do stage, I make an order of it if apparently, it satisfies my needs.

Well, in this basic SEO guide, you’ll learn the new on-page SEO techniques that make blogging success for SEO.

As an SEOs, this should be your first priority in the blogging world.

And this blog SEO basics will purchase you a proper knowledge of it.

So, get settled and let’s dive in.

Article content outline.

1. Optimize your content using basic SEO.
2. Improve the CTR of your headline using Google Sheet.
3. Optimize your meta description or meta-tag.
4. Structure your blog post for different search terms.
5. Improve the site speed of your blog and make it mobile-friendly.

Guide 1 Optimize your content using basic SEO

If you’re thinking of growing your blogspot visitors, optimizing your content using basic SEO will definitely propel the result for you.

Because of that, I’ll talk about how exactly you can achieve that and rank high.

Here’s the thing.

I place a lot of value to the optimizing of a blog post because that’s what makes you rank.

Actually, It’s only a few webmasters that can depict this to you.

When you optimize your content.

Sure, you stay ahead of others and rank fast.

For example, let’s say I typed in a search query “On-page SEO techniques”.

Google show me relevant result lists.

In that list above, those web pages are the ones that are well-optimized for the search query “on-page SEO techniques”.

Aside from…….. “off-page SEO techniques” that contribute to it.

And when talking about basic SEO and how to optimize your content for it.

I’m simply saying, you’ll need to fulfill the on-page SEO checklist which serves as SEO basics.

Sure, this requires a basic SEO knowledge and understanding of it.

………Starting from the following:

• Actionable headline.
• Resonating meta description or meta tag.
• Proper keyword research.
• Using LSI as the subheadings title tag.
• Leveraging on the audience’s search intent.
• Keyword density.
• More of an active voice.
• Good readability score.
• Use internal  links.
• Include external  links to propel the authority of the fact made.
• Use infographics and videos to engage the audience even more.
• Boost dwell time.
• Responsive theme.
• Mobile-friendly site.
• Good navigation and layout.
• Improve user experience.

All that matters.

As per the audience’s search intent, the simple way to learn that and rank high.

…..Leverage search engine question tab and related searches.

And here’s the kicker.

For this blog post, you’re at the moment, I leverage search intent to it.

Here’s what I did.

I compile a lot of keywords list almost related to each other.

For example, SEO basics, blog SEO basics, SEO guide, basic SEO knowledge.

All these keywords are related to each other and also to the main target keyword.

……..” basic SEO”.

That way, I optimized the content for the keywords making them appear naturally.

But the soft thing is this, as per the headline you can only optimize it for a single keyword(the main keyword).

Other corresponding terms act as an attachment to it that helps boost its ranking.

Guide 2 improve the CTR of your headline using Google sheet

If a piece of content could go viral, the headline says it all.

The headline is what drives people to share a piece of content.

Also, this is what improves the click-through-rate of a blog post on the organic search engine result  lists.

But, here’s the trick.

Actually, Google ranks the most popular and important pages of your blogspot blog.

Yet, you can’t really tell how many keywords it ranks for and how to optimize for them.

But a free SEO tool called Google search console will show you how exactly you can optimize for these keywords to improve the click-through-rate of your blog post.

And to do that.

First, you’ll need to sign up here, if you don’t have an account yet.

Then, if completed.

Now, hover to the left-hand side, click on the performance tab.

Click on the pages, then export to Google sheet.

And here’s the Google sheet overview of my blogspot blog.

Now, highlights the column,

Select data.

Check the data header row tab.

Select the option impression.

Tap the A-Z option tab.

Click on the sort result.

Now, the blog post with the highest number of impressions but low clicks shows its the web page that has the potential of driving more referral traffic to your website.

And to optimize for it, change the headline of the content.

Make sure it’s search engine friendly and resonate perfectly with the audience’s search intent.

Avoid stuffing it, do it naturally.

Then, study the result over time.

Guide 3 Optimize your blogger meta description or meta tag

Yeah! A meta description or meta tag helps boost the search ranking of a web page.

In most cases, it’s not only the headline that attracts clicks but the meta description contributes to it as well.

For example, if you search for a piece of information and if actually, you’re smart enough.

You’ll eventually see how a search engine does bold mark the keywords corresponding to the search term use.

This shows if the headline and meta description is not well-optimized.

The web page won’t appear for the keyword.

That’s why doing the basic SEO is important but not as important when optimizing them properly.

I’m sure most people know the SEO basics but lack the ability to optimize for it.

And to rank high on Google, you’ll need to optimize your content for search engines and people.

Well, as for meta description, it changes.

Yeah! It changes for different search terms depending on how Google intends showing it.

So if actually, you optimize the main meta description but the body text of the content lacks proper optimization.

That way it will be difficult to rank for different search terms.

Read also: The Complete Guide Of Why Your Blogspot Blog Isn’t Ranking On Google

Guide 4 Structure your blogspot post for different search terms

In this SEO guide, I’m going to use this blog post to cite as an example for you.

So that you can comprehend the whole thing even better.

To fulfill the basic SEO strategy, start by leveraging search intent.

Then, let’s the main keyword appear in the title tag of the blog post.

Like the way I did it, the keyword “basic SEO reflects there’.

After all, use relevant corresponding keywords.

For example, if the related keyword searches reflect subsequent years like 2018, 2019, and so on.

….Leverage the year 2020 to boost your SEO opportunity.

Yeah! That seems to be the only way to boost your search ranking fast.

And that’s what I did to this post below that get rank instantly, for less than 6 hours.

For the meta description, let’s 2-3 keywords reflect there.

Take, for instance, if I want to write a meta description for this blog post you’re reading on now.

I may likely say, In this SEO guide, you’ll learn the basic SEO knowledge needed to rank your blogspot blog.

You can just make it so simple and not longer than 160-165 characters.

Let’s say I go back to preview what I wrote earlier, here’s the thing.

About three keywords reflect there and I did that because people are also searching for SEO guide, basic SEO knowledge, learn SEO, basic SEO strategy, and basic SEO.

And if at all, Google tends to change it, I still structure my content on those keywords.

Just don’t make it look spammy, do them naturally.

For the permalinks, a short URL performs better and boosts search ranking.

Like for this blog SEO guide, the permalinks for this blog post is “basic SEO”

Short and simple for search engines to comprehend what the content is all about and the keyword to rank for.

For the main keyword at the beginning of the post works perfectly.

In fact, Google changes to the meta description most times emanated from the first paragraph of the blog post.

So it’s better to introduce the main keyword at the beginning of the content.

The main keyword at the beginning of the headline also works well.

For the alt tag, make sure the main keyword reflects there.

Also, use more of an active voice to improve your readability score and leverage subheadings.

Use bullet points and numbers to point out your vital points.

In other words, use infographics and videos to illustrate your points and improve your dwell time.

Read also: Blogger SEO | 7 Ways To Outrank WordPress Blogs On Google In 2020

Guide 5 Responsive and mobile-friendly site

The user experience is the key and it’s one of the major factors Google looks at.

Yeah! The content you publish might be great but if it lacks user experience, it sucks.

It won’t rank at all.

That’s why a responsive and mobile-friendly site rocks.

Yeah! The speed of your site matters in ranking and the user experience is the key to it.

Once you’ve had a blog that accomplishes end-user needs.

Then, to rank high won’t be an issue for you.

Now, you can stumble over to mobile-friendly test tools and analyze if your blog is mobile-friendly or not.

As for the blogger’s responsive theme, check your blog using different browsers and gadgets(laptops, tablets, and smartphones).

To analyze how the site layout and navigation looks like there.

And change the blogger theme use if it doesn’t fit well.

Read also: Blogspot And SEO 2020 – The Definitive Guide(Strategy To Rank Included)

Conclusion

In this SEO guide, I believe you’ve learned a lot about the basic SEO trend and how to apply the basic SEO in order to rank high on Google.

Okay! But this is not the SEO basics pdf on how to rank high. This is the simple basic SEO strategy on how to do SEO on the blogspot blog.

So, how do you intend optimizing your blogspot blog for basic SEO?

Read here: On-Page SEO For Blogspot(The New Checklist 2020)

I'm Destined boy, a certified digital marketer.

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