The Complete Guide Of Why Your Blogspot Blog Isn’t Ranking On Google

how to rank a blogspot on Google

The Complete Guide Of Why Your Blogspot Blog Isn’t Ranking On Google


How to rank my blogger blog, is blogger good for SEO, and how to optimize my blogger post for SEO 2020.
This is Destined Boy – The complete Guide of why your blogspot blog isn’t ranking on Google.
This is simple and it goes this way.
See, SEO now is beyond writing off a blogspot post, it’s far beyond that.
As the industry pace is really fast-tracking and coupled with a lot of algorithm changes, that’s a lot of changes.
This has made it a whole lot harder than it was before.
Yet, that doesn’t mean you should fold your arms and look at the WordPress blogs rank over you at all times.
There’re a lot of changes you can implement on and rank high.
Sure, these changes can only happen when you chose to visualize and go beyond the basics.
With that, track the advancement.
Track visitor's behavior on Google Analytics

As we all know, visitor’s experience is the key to content ranking on Google not the structure of the content itself.
When the content of your blog made a great user experience, Google will sense it and want to rank it high on SERP.
On average, a blog with 4.23 average time spent on site automatically has a higher chance of ranking on SERP than its counterparts with just 1.25 average time spent.
This happens because Google quite detects the usefulness of a blogspot post through the time spent on site and page.
It shows that when a user had a longer stay, meaning that the content probably adds a lot of value to the readers that lead to the long stay.
Because of that, Google ranks such content.
Naturally, this post is open for everyone to digest but most especially the ones running their blogs on a blogger platform.
I think this content will really go a long way for you.
In this post, let’s see over the complete Guide why your blogspot blog isn’t ranking on Google.
Why your blogspot isn’t ranking on Google:

1. You lack Google Analytics metrics on your blogspot blog

2. Track the dwell time of your blog

3. Always track the bounce rate

4. Avoid pogo-sticking

Guide 1 You lack Google Analytics metrics on your blogspot blog

Let’s dive in.
The message is clear.
As per blogspot post, you have published a lot of content, expecting them to rank and popularize your blog on blogger.
You expected all that to happen, but it doesn’t.
If so, you will need to track the advancement before thinking of ranking.
track behavior Google Analytics1

This is simple, so far you know how exactly the audience engages and interacts with your blogger blog.
To rank will be a tiny bit easy.
Asap, tracking the metrics can’t be done with the blogspot analytics dashboard.
It can only show you,
  • The audience size.
  • Where they engaged from(country).
  • Per day visits.
  • Browser used.
  • Devices used.

blogspot analytics dashboard

As per that, all these are still the basics of it, you will still need to be prompt to track the audience’s behavior in a more advanced manner.
To do that, the blogger has really provided the analytics space needed to track how the audience interacts with your blogspot blog.
blogspot Google Analytics space

Just with a piece of javascript code, you’re good to go.
But all is left to you if only you’ll go along with it and implement it to your own advantage.
And if you ain’t sign up for Google Analytics yet, you can do that right here.
After all, you’ll be prompt to sign up with your Google Gmail account and click on the Next button.

The next step is about the account set up, kindly provide the account name you intend using and click on the Next button.

In the process of doing all, you’ll be asked to deliver pieces of information.
This step, you select the objective of what you intend doing, what do you want to measure?

In this case, the aim is to measure your website audience interaction section and click on the Next button.

The next stage will opt you to provide the name of your website, URL, industry category, and reporting time zone(select your most preferred country) and click on the create button.
After completing all that, a javascript code will be shown to you.
Just with a copy and paste code, the Google Analytics dashboard goes live.

Guide 2 Track the dwell time of your blog

To rank highly on Google, you’ll need so many coverages for that to happen.
In recent times, SEO is no longer about the year’s stay but the years you keep improving.
Sure, it’s a confine document bloggers must know about and how important it is to rank on SERP.
Everyone’s desire and expectation is to rank to the first page of Google but mind you that can’t happen overnight.
You’ll have to work for it.
Meaning there’re things that need to be done asap in order to make everything work as expected.
So, one of the things that need to be ironed out is the dwell time on your blogger blog.
The dwell time speaks more about how truly the audience engages with your content or website as a whole.
This simply means the amount of time a searcher spent engaging with your blog before returning fully to the organic search engine result lists.
To me, this is a very important criterion because it points out how useful a certain web page is to the end-users.
Although dwell time metrics don’t work alongside pogo-sticking and bounce rate.
They’re of different entities to the search terms on the web.
So, why is dwell time so important to ranking on SERP?
This metrics casually tells a lot about how engaging the content seems to be.
I said that above not for the fact that it shows the exact criterion in terms of quality content.
No, I don’t think so.
For instance, every searcher on the web today has different selfish purposes why they use the web to surf for information.
This way, the intention of some searchers is to have a piece of information being delivered to them in an instant manner, not to the in-depth of it all.
Say I roll over a search query on how many countries are on the earth.

Typing this query above as a searcher doesn’t require me to engage further and click on the subsequent web pages.
Because the information needed is already at the right top corner of the search engine.
But if at all I engage myself further, I won’t bother myself much reading the add up information in the post which makes me bounce back almost immediately to the organic search engine result lists.
Probably because I’ve already gotten the information needed.
So does that show the web page is irrelevant to the searchers?
The same scenario also happens this way, coupled with the fact and no argument about that.
Naturally, some bloggers may likely want to quote some vital information in your post after reading it a few moments ago.
They revisit the web page, not for the purpose of re-reading it over.
But just for the fact that they want your name mentioned in their new article.
Because of that, they may likely spend a short time on your website or even bounce back almost immediately.
After they’ve achieved their aim.
But as for me, Google will definitely record the dwell time spent, after the searchers return back to the organic search engine result lists.
To me, the dwell time isn’t the thing that surfaces or showcase what quality content(ranking factor) is all about.
There’re things fishing behind the scene Google hasn’t reveal to us.
Because if the two listed examples above out of the abundance scenario we could show forth or ask as a question.
If permitted.
If that could affect the dwell time of a web page, then it shows Google algorithms don’t play smartly along with the audience engagement.
Sure, if I have to check, let me navigate over to the behavior tab, drag down the site content icon and click on the landing page.
Let’s check out some puzzles real quick.
If I’d to go by the way things are, I may say the data is pretty driven.
Let take a summary of it, I mean let filter the data metrics for the day, let’s track and analyze the behavior for the day.
In this case, it’s just got to show how the audience’s engagement on my blogspot blog looks like.

As per the organic search query, the average time spent is 3:08, which is considered to be fair enough.
In spite of that, I bother myself less about the avg time spent on my blogspot blog.
I’m much after the avg spent on each page, if I filter it down to that, I fetch this below.

The avg time of this web page is quite impressive, it shows the audiences really are engaging with it.
But what about this one below.
It shows the average time spent is 0.43, which means, on average, the audiences bounce back immediately.

But does that really tell the content isn’t well optimized enough?
Let me tell you the funny truth, with the average time spent shown, the content keeps ranking for different search terms.
Then, tell me why Google hasn’t dropped off the ranking shoulder? If truly dwell time speak more about quality(Google ranking factor).
To the best of my knowledge, why it’s needed is this, you want the audience to engage more with your content(spend more time on your content).
You want to make sure they had a great user experience.
If that so be the case, to optimize and improve those content with low dwell time.
Try to do this:
  1. Use catchy infographics to illustrate your points.
  2. Provide internal links to improve user engagement.
  3. Use bullet points and numbers to draw out your suggestions.
  4. Engage the audience with videos.
  5. Website speed matters.
  6. Poor navigation and layout don’t speak well.
  7. Great content still works.
  8. Solve their needs. Etc

All that matters for a great visit.

Guide 3 Always track the bounce rate

As per the bounce rate, this metric doesn’t depict authenticity about visitor’s behavior on your blogspot blog.

If the whole thing could go this way, a user visit, spent 10 min on your web page and bounce back without interacting with other page layouts on your blogspot blog.
Google records it as a bounce rate.
If truly that is the case, on average, those web pages on the web today that doesn’t prompt users to navigate to other layouts on their site.
Aside from the internal links use, knowing fully well is a few proportions that will click on it.
So do we have to say those web pages aren’t what the end-users are looking for?
For instance, Neil Patel’s blog doesn’t prompt users to navigate around aside the internal links use.

That serves to engage the users better.
So do I have to say Neil Patel’s isn’t ranking on SERP?
No, it’s likely don’t work that way.
Sure, industry differs, bounce rate is meant to occur on some and Google knew that.
But, in a case where the industry you blogging on needs a low bounce rate to survive and rank high.
To make it happen for you overnight and rank.
Try to do this:
  • Ignite call to action to the internal links that matter.
  • Stop referring readers to pages that don’t contribute to the topic at hand, it sucks.
  • Write engaging headlines – it makes the reader want to click on it and check it out.
  • Write engaging and quality content – readers will likely want to read more.
  • Great content attracts comment – The comment made can attract longer stay, while that happens, direct the readers to the blogspot post that you feel it will add great impact to the questions asked.

This way, new readers will want to have a click on it.
It’s just simple.

Guide 4 Avoid pogo-sticking

Pogosticking is very terrible for the health of your blogspot ranking on SERP.
It reveals a lot to Google about how certain web pages are fairly on search result lists.
For instance, if I click over on a certain page, I returned back to the organic search result lists.
how to rank my blogspot blog on Google

Click on the subsequent page for more information.
This illustration above shows I wasn’t satisfied enough about the first web page click.
That leads to another click, right?
To Google, it may feel the reason why such circumstances happened is this.
  • Poor and thin content.
  • Half baked content.
  • Poor navigation.
  • Slow website speed. Etc

On the other hand, pogo-sticking can also happen this way.
I hover to the organic search engine, web pages were shown to me, I left the first two web pages and click on the third web page.
In this case, it shows to Google is the third web page people are after on the web.
This makes Google rank it higher than other web pages.
What makes pogo-sticking happen is this.
  1. Unattractive headlines.
  2. Thin content.
  3. Page not mobile-friendly.
  4. Ability to not satisfy the visitors.

To improve your blogspot ranking, you’ll have to do this.
  • Attract clicks.
  • Write SEO optimized and long blogspot post that covers everything on the topic.
  • Improve your website speed, try to avoid a free blogger template that slows down site speed.
  • Make sure your blogger blog is mobile friendly.

Conclusion

So, how do you intend ranking your blogspot blog on Google? Any means?

I am Destined Boy, a certified Digital Marketer.

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